France – Services de conseils en publicité – Conseil média et achat d'espaces publicitaires pour la Métropole du Grand Paris

AI summary

This tender concerns a framework agreement for media advisory and advertising space purchasing services for Métropole du Grand Paris. The selected supplier will provide media planning recommendations, buying strategies, and direct purchase of advertising space across print, digital, audiovisual, and cinema media, acting as a mandated buyer on behalf of the authority.

#media planning#advertising#media buying#france#paris#framework agreement
Fit for

Media agencies, advertising consultancies, or media-buying specialists with proven experience in strategic media planning and multi-channel advertising space procurement should apply.

Key requirements

Suppliers must demonstrate expertise in media planning, strategic media buying, and negotiation across multiple channels (print, digital, broadcast, cinema). Experience managing large-scale media campaigns and acting as a mandated buyer is essential.

Frequently asked questions

  • What is this tender about?

    This tender concerns a framework agreement for media advisory and advertising space purchasing services for Métropole du Grand Paris. The selected supplier will provide media planning recommendations, buying strategies, and direct purchase of advertising space across print, digital, audiovisual, and cinema media, acting as a mandated buyer on behalf of the authority.

  • What are the requirements for suppliers?

    Suppliers must demonstrate expertise in media planning, strategic media buying, and negotiation across multiple channels (print, digital, broadcast, cinema). Experience managing large-scale media campaigns and acting as a mandated buyer is essential.

  • What type of company should bid?

    Media agencies, advertising consultancies, or media-buying specialists with proven experience in strategic media planning and multi-channel advertising space procurement should apply.

  • Who is the buyer?

    The buyer is Métropole du Grand Paris.

Le présent accord-cadre a pour objet l’accompagnement de la Métropole du Grand Paris par l’élaboration de conseils et recommandations en achats médias, ainsi que par les prestations de média-planning et d’achats d’espaces publicitaires (grands médias print, digitaux, audiovisuel, cinéma etc.) pour le compte de la Métropole (le prestataire ayant à ce titre le statut de « mandataire-payeur »).

Buyer
Métropole du Grand Paris
Buyer ID: 20005478100022·Métropole du Grand Paris
15-19 avenue Pierre Mendès France, 75013, Paris
Body responsible for review procedures
Tribunal administratif de Paris
Buyer ID: 17750005500013
7 rue de Jouy, 75181, Paris
Other organization
O CONNECTION
Buyer ID: 513 299 529 00067
92200, NEUILLY-SUR-SEINE

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