France – Services de publicité – Conseil et achat d’espaces publicitaires sur tout support - médiaplanning
AI summary
This tender concerns advertising services for Métropole Aix Marseille Provence, including media planning advice and the purchase of advertising space across all media channels. The contracting authority seeks a service provider to manage its advertising strategy and media buying operations.
Advertising agencies or media buying firms with proven expertise in media planning and space acquisition across diverse channels should apply. Established firms with experience in public administration advertising are preferred.
Suppliers must demonstrate expertise in media planning, advertising space negotiation, and campaign management across multiple media types. Experience with public sector clients and knowledge of the French advertising market are advantageous.
Frequently asked questions
What is this tender about?
This tender concerns advertising services for Métropole Aix Marseille Provence, including media planning advice and the purchase of advertising space across all media channels. The contracting authority seeks a service provider to manage its advertising strategy and media buying operations.
What are the requirements for suppliers?
Suppliers must demonstrate expertise in media planning, advertising space negotiation, and campaign management across multiple media types. Experience with public sector clients and knowledge of the French advertising market are advantageous.
What type of company should bid?
Advertising agencies or media buying firms with proven expertise in media planning and space acquisition across diverse channels should apply. Established firms with experience in public administration advertising are preferred.
Who is the buyer?
The buyer is Métropole Aix Marseille Provence.
When does this tender close?
Submissions close on September 14, 2026.
What is the estimated value?
The estimated value is 266,975 EUR.
Conseil et achat d’espaces publicitaires sur tout support - médiaplanning
Conseil et achat d’espaces publicitaires sur tout support - médiaplanning
- PricePrix : Le critère prix sera calculé en prenant en compte le montant global des prix en TTC.60%
- QualityValeur technique : - Sous-critère A : Adéquation de l’équipe dédiée au marché 50 % - Sous-critère B : Pertinence de la méthodologie proposée pour la réalisation des prestations : 50 %40%
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