France – Services de publicité et de marketing – HONG KONG 2026 Point-of Sale Activities et Digital Promotion
AI summary
This tender seeks a marketing services provider for Bordeaux wine promotion in Hong Kong during 2026. The scope includes point-of-sale in-store activities and digital promotion campaigns to enhance brand visibility and consumer engagement in the Asian market.
Marketing and advertising agencies with proven experience in Asia-Pacific markets, particularly those with in-store activation and digital promotion capabilities, should apply.
Providers must demonstrate expertise in marketing services, particularly in-store promotional activities, and digital marketing. Experience in the wine or beverage sector and familiarity with the Hong Kong market are advantageous.
Frequently asked questions
What is this tender about?
This tender seeks a marketing services provider for Bordeaux wine promotion in Hong Kong during 2026. The scope includes point-of-sale in-store activities and digital promotion campaigns to enhance brand visibility and consumer engagement in the Asian market.
What are the requirements for suppliers?
Providers must demonstrate expertise in marketing services, particularly in-store promotional activities, and digital marketing. Experience in the wine or beverage sector and familiarity with the Hong Kong market are advantageous.
What type of company should bid?
Marketing and advertising agencies with proven experience in Asia-Pacific markets, particularly those with in-store activation and digital promotion capabilities, should apply.
Who is the buyer?
The buyer is CIVB.
What is the estimated value?
The estimated value is 70,000 EUR.
The present call for proposals from the Conseil Interprofessionnel du Vin de Bordeaux aims to identify a provider of Marketing Services in Hong Kong for 2026 in respect of in-store activities and digital promotion services.
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HONG KONG 2026 Point-of Sale Activities et Digital Promotion
The present call for proposals from the Conseil Interprofessionnel du Vin de Bordeaux aims to identify a provider of Marketing Services in Hong Kong for 2026 in respect of in-store activities and digital promotion services.
- QualityQualifications (pondération 20%), Proposition technique (pondération 60%), Proposition financière (pondération 20%) - Critères précisés dans le document de consultation
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