Concession de licence de marque Vendée Globe 2026-2029
AI summary
This tender concerns a brand licence concession for Vendée Globe covering the period 2026–2029. The contracting authority seeks to grant exclusive or non-exclusive rights to use the Vendée Globe trademark, associated intellectual property, and brand assets to qualified licensees for commercial exploitation and promotion.
Commercial enterprises, marketing agencies, or sports merchandising companies with proven experience in brand licensing and sports-related business development should apply.
Applicants must demonstrate commercial viability, brand management expertise, and financial capacity to develop and market Vendée Globe products or services. Experience in sports brand licensing and the ability to meet quality and brand-image standards are expected.
Frequently asked questions
What is this tender about?
This tender concerns a brand licence concession for Vendée Globe covering the period 2026–2029. The contracting authority seeks to grant exclusive or non-exclusive rights to use the Vendée Globe trademark, associated intellectual property, and brand assets to qualified licensees for commercial exploitation and promotion.
What are the requirements for suppliers?
Applicants must demonstrate commercial viability, brand management expertise, and financial capacity to develop and market Vendée Globe products or services. Experience in sports brand licensing and the ability to meet quality and brand-image standards are expected.
What type of company should bid?
Commercial enterprises, marketing agencies, or sports merchandising companies with proven experience in brand licensing and sports-related business development should apply.
Who is the buyer?
The buyer is SAEM VENDEE - Vendée Globe.
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Concession de la licence de marque Vendée Globe 2026-2029
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