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France – Services de conception graphique – La présente consultation a pour objet la création de l’architecture de marque globale du Centre des monuments nationaux.

AI summary

This tender concerns the creation of a comprehensive brand architecture for the Centre des monuments nationaux. The scope includes brand strategy, visual identity, logos, graphic and editorial guidelines, a launch communication campaign, and deployment support across the network.

#branding#graphic design#identity#cultural heritage#france#communication campaign
Fit for

Design and branding agencies with proven experience in comprehensive brand architecture projects and communication campaigns should apply.

Key requirements

Suppliers must demonstrate expertise in brand strategy, visual identity design, and large-scale rollout implementation. Experience with cultural institutions or heritage organizations is valued.

Frequently asked questions

  • What is this tender about?

    This tender concerns the creation of a comprehensive brand architecture for the Centre des monuments nationaux. The scope includes brand strategy, visual identity, logos, graphic and editorial guidelines, a launch communication campaign, and deployment support across the network.

  • What are the requirements for suppliers?

    Suppliers must demonstrate expertise in brand strategy, visual identity design, and large-scale rollout implementation. Experience with cultural institutions or heritage organizations is valued.

  • What type of company should bid?

    Design and branding agencies with proven experience in comprehensive brand architecture projects and communication campaigns should apply.

  • Who is the buyer?

    The buyer is Centre des monuments nationaux.

  • What is the estimated value?

    The estimated value is 550,000 EUR.

La présente consultation a pour objet la création de l’architecture de marque globale du Centre des monuments nationaux. Elle comprend : - La stratégie de marque, l’identité visuelle, logotypes, chartes graphiques et éditoriales ; - La campagne de communication de lancement ; - L’appui au déploiement dans le réseau.

Buyer
Centre des monuments nationaux
Buyer ID: 18004601300017·DAJF - Pôle achat public
Hôtel de Sully, 75004, Paris
+33144612167marches-publics@monuments-nationaux.frhttps://www.monuments-nationaux.fr/
Body responsible for review procedures
Tribunal administratif de Paris
Buyer ID: 17750005500013
7 rue de Jouy, 75004, Paris
+33144594400greffe.ta-paris@juradm.frhttp://paris.tribunal-administratif.fr/
Other organization
Direction des affaires juridiques
Buyer ID: 12000009600020·Secrétariat du comité consultatif national de règlement amiable des différends ou litiges relatifs au marchés publics
6 rue Louise Weiss, 75013, Paris
+33144970422ccra.daj@finances.gouv.frhttps://www.economie.gouv.fr/daj/reglement-amiable-des-differends
Other organization
TBWA\Groupe
Buyer ID: 68200507900095
50/54 rue de Silly, 92100, BOULOGNE BILLANCOURT
https://www.tbwa-groupe.com/
Other organization
Frontify
Buyer ID: CHE-253.260,210 MWST
Unterstrasse 4, 9000, St. Gallen
https://www.frontify.com/fr

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