France – Services de publicité et de marketing – MARCHE CREATION ET GESTION D’UNE CAMPAGNE DE COMMUNICATION DITE « NACRE »

AI summary

This tender concerns the creation, implementation, and management of a national communication campaign to promote the nutritional benefits of shellfish. The National Shellfish Farming Committee (CNC) seeks to develop and execute a comprehensive marketing strategy targeting consumers.

#advertising#marketing campaign#shellfish#communication#france#food promotion
Fit for

Advertising and marketing agencies or communication firms with proven experience in consumer goods promotion and campaign management should apply.

Key requirements

Suppliers must demonstrate expertise in campaign creation, media management, and communication strategy. Experience in food industry marketing and national-scale campaigns is essential.

Frequently asked questions

  • What is this tender about?

    This tender concerns the creation, implementation, and management of a national communication campaign to promote the nutritional benefits of shellfish. The National Shellfish Farming Committee (CNC) seeks to develop and execute a comprehensive marketing strategy targeting consumers.

  • What are the requirements for suppliers?

    Suppliers must demonstrate expertise in campaign creation, media management, and communication strategy. Experience in food industry marketing and national-scale campaigns is essential.

  • What type of company should bid?

    Advertising and marketing agencies or communication firms with proven experience in consumer goods promotion and campaign management should apply.

  • Who is the buyer?

    The buyer is Comité national de la conchyliculture (CNC).

  • What is the estimated value?

    The estimated value is 250,000 EUR.

Le présent marché a pour objet la création, la mise en œuvre et la gestion d’une campagne nationale de communication visant à promouvoir les bienfaits nutritionnels des coquillages.

Buyer
Comité national de la conchyliculture (CNC)
Buyer ID: 78438569200032·CharlesLouis PONCHY POMMERET
75009, Paris
Body responsible for review procedures
Tribunal administratif de Paris
Buyer ID: 78438569200040
7 rue de Jouy, 75001, Paris
Other organization
MEDIAPILOTE (N14)
Buyer ID: 79976086300024
2 RUE MARIE CURIE, 44120, VERTOU

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