France – Services de conception graphique – Conception et diffusion des campagnes de communication du SMMAG et de sa marque commerciale M
AI summary
This tender concerns the design and distribution of communication campaigns for SMMAG and its commercial brand M. It comprises two separate lots: Lot 1 covers conception and layout of various communication materials, and Lot 2 covers digital acquisition strategy and display campaign management. A framework agreement will be executed through purchase orders with unit pricing.
Graphic design agencies, communication and marketing service providers, or digital marketing specialists with proven experience in campaign conception, layout, and digital acquisition strategies should bid.
Suppliers must demonstrate expertise in graphic design, communication campaign strategy, digital marketing, and display advertising. Experience with multi-channel campaign execution and brand asset management is required.
Frequently asked questions
What is this tender about?
This tender concerns the design and distribution of communication campaigns for SMMAG and its commercial brand M. It comprises two separate lots: Lot 1 covers conception and layout of various communication materials, and Lot 2 covers digital acquisition strategy and display campaign management. A framework agreement will be executed through purchase orders with unit pricing.
What are the requirements for suppliers?
Suppliers must demonstrate expertise in graphic design, communication campaign strategy, digital marketing, and display advertising. Experience with multi-channel campaign execution and brand asset management is required.
What type of company should bid?
Graphic design agencies, communication and marketing service providers, or digital marketing specialists with proven experience in campaign conception, layout, and digital acquisition strategies should bid.
Who is the buyer?
The buyer is SMMAG.
When does this tender close?
Submissions close on September 7, 2026.
What is the estimated value?
The estimated value is 2,740,000 EUR.
La consultation a pour objet la conception et la diffusion des campagnes de communication du SMMAG et de sa marque M. Il est décomposé en deux lots, chaque lot fera l'objet d'une attribution séparée. Le lot 1 concerne la Conception et mise en page des différents supports de communication et le lot 2 concerne la Stratégie d'acquisition digitale et gestion des campagnes display. L'accord-cadre sera exécuté par l'émission de bons de commande. Les prestations sont réglées par des prix unitaires. L'accord-cadre prévoit des montants maximums par période et par lots. La durée de l'accord-cadre est de deux ans reconductible 1 fois pour 2 ans à compter de la notification du contrat. Toute date indiquée dans le présent avis est indicative
Conception et mise en page des différents supports de communication du Syndicat Mixte des Mobilités de l'Aire Grenobloise et de sa marque commerciale M
Stratégie d'acquisition digitale et gestion des campagnes display du Syndicat Mixte des Mobilités de l'Aire Grenobloise et de sa marque commerciale M
- QualityValeur technique60%
- PricePrix des prestations40%
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