France – Services de conception graphique – Conception et diffusion des campagnes de communication du SMMAG et de sa marque commerciale M
AI summary
This tender concerns the design and delivery of communication campaigns for SMMAG and its commercial brand M. It is divided into two lots: Lot 1 covers conception and layout of communication materials, and Lot 2 covers digital acquisition strategy and display campaign management. A framework agreement will be established with a two-year initial term, renewable once for an additional two years.
Graphic design agencies or communication service providers with experience in campaign conception, layout, and digital advertising capable of executing framework agreements through purchase orders.
Suppliers must demonstrate expertise in graphic design, communication campaign development, and digital marketing. Applicants for Lot 2 must also have proven experience in digital acquisition strategy and display advertising campaign management.
Frequently asked questions
What is this tender about?
This tender concerns the design and delivery of communication campaigns for SMMAG and its commercial brand M. It is divided into two lots: Lot 1 covers conception and layout of communication materials, and Lot 2 covers digital acquisition strategy and display campaign management. A framework agreement will be established with a two-year initial term, renewable once for an additional two years.
What are the requirements for suppliers?
Suppliers must demonstrate expertise in graphic design, communication campaign development, and digital marketing. Applicants for Lot 2 must also have proven experience in digital acquisition strategy and display advertising campaign management.
What type of company should bid?
Graphic design agencies or communication service providers with experience in campaign conception, layout, and digital advertising capable of executing framework agreements through purchase orders.
Who is the buyer?
The buyer is SMMAG.
When does this tender close?
Submissions close on September 16, 2026.
What is the estimated value?
The estimated value is 2,740,000 EUR.
La consultation a pour objet la conception et la diffusion des campagnes de communication du SMMAG et de sa marque M. Il est décomposé en deux lots, chaque lot fera l'objet d'une attribution séparée. Le lot 1 concerne la Conception et mise en page des différents supports de communication et le lot 2 concerne la Stratégie d'acquisition digitale et gestion des campagnes display. L'accord-cadre sera exécuté par l'émission de bons de commande. Les prestations sont réglées par des prix unitaires. L'accord-cadre prévoit des montants maximums par période et par lots. La durée de l'accord-cadre est de deux ans reconductible 1 fois pour 2 ans à compter de la notification du contrat. Toute date indiquée dans le présent avis est indicative
Conception et mise en page des différents supports de communication du Syndicat Mixte des Mobilités de l'Aire Grenobloise et de sa marque commerciale M
Stratégie d'acquisition digitale et gestion des campagnes display du Syndicat Mixte des Mobilités de l'Aire Grenobloise et de sa marque commerciale M
- QualityValeur technique60%
- PricePrix des prestations40%
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