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France – Services de campagne publicitaire – Achats média, communication digitale, motion design et vidéos pour OCAPIAT

DeadlineJune 10, 2026 at 02:00 PMClosed 35 days ago

AI summary

This tender concerns integrated advertising and digital communication services for OCAPIAT, an agricultural sector operator. The contract covers media buying, social media management, digital strategy, video production, and motion design to promote OCAPIAT's brand, services, and financing offers, as well as to attract talent to agriculture, agribusiness, and fisheries careers through dedicated campaigns.

#advertising#digital communication#media buying#video production#agriculture#ocapiat#france
Fit for

Advertising agencies, media planning firms, or integrated communication service providers with proven capabilities in digital strategy, media services, and video content creation should apply.

Key requirements

Suppliers must demonstrate expertise in digital communication strategy, media buying, social media management, video production, and motion design. Experience with large-scale public awareness campaigns in the agricultural or vocational sectors is advantageous.

Frequently asked questions

  • What is this tender about?

    This tender concerns integrated advertising and digital communication services for OCAPIAT, an agricultural sector operator. The contract covers media buying, social media management, digital strategy, video production, and motion design to promote OCAPIAT's brand, services, and financing offers, as well as to attract talent to agriculture, agribusiness, and fisheries careers through dedicated campaigns.

  • What are the requirements for suppliers?

    Suppliers must demonstrate expertise in digital communication strategy, media buying, social media management, video production, and motion design. Experience with large-scale public awareness campaigns in the agricultural or vocational sectors is advantageous.

  • What type of company should bid?

    Advertising agencies, media planning firms, or integrated communication service providers with proven capabilities in digital strategy, media services, and video content creation should apply.

  • Who is the buyer?

    The buyer is OCAPIAT.

  • When does this tender close?

    Submissions close on June 10, 2026.

  • What is the estimated value?

    The estimated value is 10,000,000 EUR.

Le présent marché a pour objet la communication digitale (stratégie, mise en oeuvre et optimisation ; l'animation des réseaux sociaux et la sponsorisation), les achats média, la réalisation de vidéos et de motion design en lien avec : - La notoriété et l'image d'OCAPIAT les missions de l'OPCO, la promotion de la marque OCAPIAT et de son offre de services et de financement ; - L'attractivité des métiers et la promotion de l'alternance dans les filières agricoles, agroalimentaires et pêche, par exemple au travers de CAP VERS L'ALTERNANCE (CVA), de NOURRIS TON FUTUR (NTF) ou encore de JEUNES DETER (JD) - liste non exhaustive. - L'accompagnement des partenaires et des branches professionnelles relevant du périmètre d'OCAPIAT. Il est décomposé en 3 lots énumérés à l'article 2.2 Allotissement et décomposition du marché.

Buyer
OCAPIAT
Buyer ID: 84475200600024
153 , rue de la Pompe, 75016, Paris
+33 0170383838achats@ocapiat.frhttps://www.ocapiat.fr/
Body responsible for review procedures
Tribunal judiciaire de Paris
Buyer ID: 49157766400023
1 Parvis du Tribunal, 75017, Paris
+33 0144325151accueil-paris@justice.frhttps://www.tribunal-de-paris.justice.fr/75/nous-contacter-0
Other organization
Comité Consultatif National de Règlement Amiable des Différends ou Litiges relatifs aux marchés publics - Ministère de l'économie et des finances - DAJ/sous-direction de la commande publique
Buyer ID: 12000009600020
6 rue Louise Weiss - télédoc 853, F, 75703, Paris
+33 0144972506ccra.daj@finances.gouv.fr

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