France – Services de publicité et de marketing – Digital Vins de Bordeaux
AI summary
This tender concerns digital marketing and advertising services for Bordeaux wines. The Conseil Interprofessionnel du Vin de Bordeaux seeks one or more service providers across two lots: social media, content and influencer marketing; and acquisition, visibility, search and performance marketing.
Digital marketing agencies or consultancies with proven experience in wine industry promotion, social media management, and performance marketing should bid.
Suppliers must demonstrate expertise in digital marketing, including social media management, content creation, influencer relations, search engine marketing, and performance-driven acquisition strategies.
Frequently asked questions
What is this tender about?
This tender concerns digital marketing and advertising services for Bordeaux wines. The Conseil Interprofessionnel du Vin de Bordeaux seeks one or more service providers across two lots: social media, content and influencer marketing; and acquisition, visibility, search and performance marketing.
What are the requirements for suppliers?
Suppliers must demonstrate expertise in digital marketing, including social media management, content creation, influencer relations, search engine marketing, and performance-driven acquisition strategies.
What type of company should bid?
Digital marketing agencies or consultancies with proven experience in wine industry promotion, social media management, and performance marketing should bid.
Who is the buyer?
The buyer is CIVB.
When does this tender close?
Submissions close on June 18, 2026.
L'objectif du présent appel d'offres du Conseil Interprofessionnel du Vin de Bordeaux est d'identifier un ou des prestataires de services de marketing digital. Le marché est composé des deux lots suivants: Lot 1 Social media, contenu et influence; Lot 2 Acquisition et visibilité - Search et Performance.
L1 Social media, contenu, influence
Services de production et de diffusion de contenus sur les réseaux sociaux, partenariats influence
Acquisition et visibilité - Search et performance
Services SEO, SEA, suivi de la performance
Scoring criteria not specified
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